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Intuit (INTU.US) is a software company with a market capitalization of $138.81 billion as of August 17, 2023. Founded in 1983 by Scott Cook and Tom Proulx, the company is known for its financial, accounting, and tax preparation software products, including QuickBooks, TurboTax, and Mint. The company went public in 1993.

Its history is marked by its commitment to simplifying financial tasks for individuals, small businesses, and accountants. QuickBooks revolutionized small business accounting, while TurboTax made tax preparation more accessible.

Intuit's innovative solutions have transformed financial management for millions, streamlining processes and empowering users with user-friendly software tools. The company's ongoing evolution continues to shape the way people manage their finances.

Intuit's highest stock price reached in the last five years was $716.86 in October 2021. This was partly due to the company's impressive financial results. The lowest stock price reached during this period was $182.61 in December 2018.

For those looking to trade the stock, there are various trading strategies and tools that could be considered. One such strategy is day trading, which involves buying and selling shares within the same trading day, taking advantage of minor daily price fluctuations. Another strategy is swing trading, where traders hold on to stocks for longer periods of time (a few days to a few weeks) to take advantage of market trends.

For technical analysis, traders may consider using indicators such as Fibonacci Retracements, Ichimoku Cloud etc. For instance, Fibonacci Retracements could be used to identify potential support and resistance levels of a stock by plotting horizontal lines on the chart, based on key price levels.

Trading can be a risky business, especially if you don't do your research. Even if you've already decided that you want to start trading shares of Intuit, it's important not to overlook its competitors. Its competitors include:

• Square, Inc. (SQ.US) is a financial technology company founded in 2009 by Jack Dorsey. It provides payment processing, point-of-sale solutions, and financial services to businesses and individuals. Square's products include Square Point of Sale (POS), Cash App, and Square Capital, aimed at simplifying transactions and empowering small businesses.
• PayPal Holdings (PYPL.US) is a global online payment system company founded in 1998. It allows individuals and businesses to make online payments securely. PayPal's services include online payment processing, money transfers, and peer-to-peer transactions. It provides a convenient and secure platform for e-commerce, enabling users to send and receive payments across borders.